Audience Discovery

Audience

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- Lifestyles
  
  41%
  
  College Graduate
  
  Exelate
- Demographics
  
  40%
  
  Middle Income Suburban Renters
  
  Bizo
- Purchase Behavior
  
  34%
  
  Credit Worthiness Very Good
  
  Datalogix
- Purchase Behavior
  
  32%
  
  Tech Business Professional
  
  Datalogix
- Purchase Behavior
  
  29%
  
  Trendy Homemakers
  
  Datalogix
- Purchase Behavior
  
  27%
  
  Financial Professionals
  
  Datalogix
- Purchase Behavior
  
  23%
  
  New Parents
  
  Datalogix
- Purchase Behavior
  
  19%
  
  Travel Business Travelers
  
  Datalogix
- Purchase Behavior
  
  17%
  
  Household Income $60,000 to $74,999
  
  Datalogix
- Lifestyles
  
  15%
  
  Tech Business Professional
  
  Exelate
- Lifestyles
  
  15%
  
  Household Income $40,000 to $49,999
  
  Exelate
- Lifestyles
  
  12%
  
  Cost of living Average To Low
  
  Exelate
- Purchase Behavior
  
  10%
  
  Occupation: Marketing
  
  Datalogix
- Lifestyles
  
  9%
  
  New Parents
  
  Exelate
- Lifestyles
  
  8%
  
  Occupation Self Employed
  
  Exelate
- Lifestyles
  
  6%
  
  Shopping Personal Tech Computers
  
  Exelate
- Demographics
  
  6%
  
  Company Size: Large
  
  Bizo
- Purchase Behavior
  
  5%
  
  Gadget Geeks
  
  Datalogix
- Purchase Behavior
  
  4%
  
  Auto Enthusiasts
  
  Datalogix
- Demographics
  
  3%
  
  Retail Jewelry Purchases
  
  Bizo
- Lifestyles
  
  2%
  
  $75,000 - $99,999
  
  Exelate
- Lifestyles
  
  2%
  
  Shopping Auto Parts and Repair
  
  Exelate
- Purchase Behavior
  
  1%
  
  Occupation Self Employed
  
  Datalogix
- Lifestyles
  
  0%
  
  Younger Home Owners With Children
  
  Exelate
- Lifestyles
  
  48%
  
  Shopping Fashion Apparel
  
  Exelate
- Purchase Behavior
  
  48%
  
  Middle Income Suburban Renters
  
  Datalogix
- Demographics
  
  43%
  
  Shopping Home and Garden Appliances
  
  Bizo
- Demographics
  
  37%
  
  Industry: Telecom
  
  Bizo
- Purchase Behavior
  
  32%
  
  Company Size: Medium
  
  Datalogix
- Lifestyles
  
  27%
  
  Occupation Self Employed
  
  Exelate
Platforms

68%

Computer

32%

Mobile and Tablet

Top Operating Systems

48%

Windows

33%

MacOS

10%

iOS

6%

Android

1%

Blackberry

1%

Other
Segmentation

Southwest US Small Business Professionals
- Demographics
  
  50%
  
  Seniority: Mid Management
  
  Bizo
- Lifestyles
  
  46%
  
  Shopping Fashion Apparel
  
  Exelate
- Demographics
  
  42%
  
  Travel Mavens
  
  Bizo
- Purchase Behavior
  
  39%
  
  Household Income $60,000 to $74,999
  
  Datalogix
- Purchase Behavior
  
  35%
  
  Tech Business Professional
  
  Datalogix
- Lifestyles
  
  30%
  
  College Graduate
  
  Exelate
- Purchase Behavior
  
  25%
  
  Shopping Personal Tech Computers
  
  Datalogix
- Purchase Behavior
  
  24%
  
  Functional Area: Medical
  
  Datalogix
- Demographics
  
  24%
  
  Household Income $40,000 to $49,999
  
  Bizo
- Purchase Behavior
  
  21%
  
  Trendy Homemakers
  
  Datalogix
- Lifestyles
  
  18%
  
  Travel Mavens
  
  Exelate
- Lifestyles
  
  16%
  
  Cost of living Average To Low
  
  Exelate
- Lifestyles
  
  16%
  
  Trendy Homemakers
  
  Exelate
- Lifestyles
  
  13%
  
  Travel Accommodation Four Star
  
  Exelate
- Demographics
  
  11%
  
  Industry: Transportation
  
  Bizo
- Lifestyles
  
  9%
  
  Industry: Transportation
  
  Exelate
- Lifestyles
  
  8%
  
  Affluent Suburban Owners
  
  Exelate
- Purchase Behavior
  
  7%
  
  Younger Home Owners With Children
  
  Datalogix
- Purchase Behavior
  
  5%
  
  Seniority: Mid Management
  
  Datalogix
- Purchase Behavior
  
  4%
  
  Trendy Homemakers
  
  Datalogix
- Demographics
  
  3%
  
  Tech Business Professional
  
  Bizo
- Lifestyles
  
  2%
  
  Gadget Geeks
  
  Exelate
- Lifestyles
  
  2%
  
  Credit Worthiness Very Good
  
  Exelate
- Lifestyles
  
  2%
  
  Seniority: Mid Management
  
  Exelate
- Lifestyles
  
  1%
  
  Retail Jewelry Purchases
  
  Exelate
- Purchase Behavior
  
  1%
  
  Travel Family Vacation
  
  Datalogix
- Purchase Behavior
  
  0%
  
  Younger Home Owners With Children
  
  Datalogix
- Purchase Behavior
  
  50%
  
  Company Size: Medium
  
  Datalogix
- Demographics
  
  50%
  
  New Parents
  
  Bizo
- Demographics
  
  44%
  
  Gadget Geeks
  
  Bizo
Platforms

68%

Computer

32%

Mobile and Tablet

Top Operating Systems

48%

Windows

33%

MacOS

10%

iOS

6%

Android

1%

Blackberry

1%

Other
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Campaigns

2013 Spring Marketing Campaign
- Demographics
  
  40%
  
  Seniority: Mid Management
  
  Bizo
- Demographics
  
  37%
  
  Financial Professional
  
  Bizo
- Purchase Behavior
  
  37%
  
  Occupation Self Employed
  
  Datalogix
- Demographics
  
  35%
  
  Vacations Package Purchases
  
  Bizo
- Purchase Behavior
  
  31%
  
  Democrats
  
  Datalogix
- Purchase Behavior
  
  29%
  
  Tech Business Professional
  
  Datalogix
- Demographics
  
  24%
  
  New Parents
  
  Bizo
- Demographics
  
  24%
  
  Shopping Home and Garden Appliances
  
  Bizo
- Purchase Behavior
  
  21%
  
  Financial Professionals
  
  Datalogix
- Demographics
  
  21%
  
  Environment Charitable Donor
  
  Bizo
- Demographics
  
  21%
  
  Environment Charitable Donor
  
  Bizo
- Purchase Behavior
  
  21%
  
  Travel Business Travelers
  
  Datalogix
- Purchase Behavior
  
  20%
  
  High Income City Older Home Owners
  
  Datalogix
- Demographics
  
  17%
  
  Shopping Fashion Apparel
  
  Bizo
- Demographics
  
  15%
  
  Tech Business Professional
  
  Bizo
- Lifestyles
  
  15%
  
  Household Income $40,000 to $49,999
  
  Exeluate
- Demographics
  
  14%
  
  New Parents
  
  Bizo
- Demographics
  
  14%
  
  Financial Professionals
  
  Bizo
- Demographics
  
  14%
  
  $75,000 - $99,999
  
  Bizo
- Purchase Behavior
  
  11%
  
  Gadget Geeks
  
  Datalogix
- Lifestyles
  
  10%
  
  Democrats
  
  Exeluate
- Lifestyles
  
  10%
  
  Shopping Auto Parts and Repair
  
  Exeluate
- Purchase Behavior
  
  10%
  
  Vacations Package Purchases
  
  Datalogix
- Purchase Behavior
  
  10%
  
  Travel Business Travelers
  
  Datalogix
- Lifestyles
  
  8%
  
  Affluent Rural Home Owners
  
  Exeluate
- Lifestyles
  
  6%
  
  College Graduate
  
  Exeluate
- Demographics
  
  5%
  
  Financial Professional
  
  Bizo
- Purchase Behavior
  
  5%
  
  Occupation: Marketing
  
  Datalogix
- Demographics
  
  5%
  
  Financial Professionals
  
  Bizo
- Lifestyles
  
  4%
  
  Functional Area: Medical
  
  Exeluate
21.1m

Impressions

4.5m

Clickers

1.5m

Daily Average
Unique Users

No Audience Data

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Check Audience Settings

Demographics

41%

Seniority: Executive

Bizo
Demographics

39%

Business Professional Group

Bizo
Purchase Behavior

33%

Seniority: Executive

Datalogix
Lifestyles

32%

Gift And Flowers Buyers: Flowers

Exelate
Demographics

32%

Number Of Adults In Household: 1

Bizo
Lifestyles

27%

Seniority: Executive

Exelate
Purchase Behavior

22%

Interest: Entertainment

Datalogix
Purchase Behavior

19%

Business Professional Group

Datalogix
Lifestyles

19%

Seniority: Executive

Exelate
Lifestyles

16%

Company Size: Micro

Exelate
Lifestyles

15%

Gift And Flowers Buyers: Flowers

Exelate
Purchase Behavior

15%

Seniority: Executive

Datalogix
Lifestyles

13%

Interest: Entertainment

Exelate
Purchase Behavior

13%

Seniority: Executive

Datalogix
Demographics

12%

Seniority: Executive

Bizo
Lifestyles

10%

Gift And Flowers Buyers: Flowers

Exelate
Purchase Behavior

9%

Interest: Entertainment

Datalogix
Purchase Behavior

8%

Seniority: Executive

Datalogix
Purchase Behavior

8%

Business Professional Group

Datalogix
Lifestyles

8%

Company Size: Micro

Exelate
Lifestyles

8%

Business Professional Group

Exelate
Lifestyles

8%

Number Of Adults In Household: 1

Exelate
Demographics

6%

Number Of Adults In Household: 1

Bizo
Lifestyles

6%

Interest: Entertainment

Exelate
Demographics

6%

Company Size: Micro

Bizo
Purchase Behavior

5%

Business Professional Group

Datalogix
Demographics

5%

Interest: Entertainment

Bizo
Demographics

5%

Seniority: Executive

Bizo
Lifestyles

4%

Company Size: Micro

Exelate
Demographics

3%

Gift And Flowers Buyers: Flowers

Bizo

More Segments

Category	Audience	Events	Percent	Source
Demographics	New Parents	5,038,246	49%	Source
Demographics	$75,000 - $99,999	4,720,055	46%	Source
Lifestyles	Trendy Homemakers	4,252,788	44%	Source
Purchase Behavior	Shopping Auto Parts and Repair	3,856,226	44%	Source
Lifestyles	Used Auto Buyers	3,830,491	44%	Source
Lifestyles	Retail Jewelry Purchases	3,576,210	41%	Source
Purchase Behavior	Occupation Self Employed	3,362,422	38%	Source
Purchase Behavior	Vacations Package Purchases	3,221,751	38%	Source
Purchase Behavior	Travel Mavens	2,996,071	35%	Source
Purchase Behavior	Shopping Home and Garden Appliances	2,956,964	32%	Source
Demographics	Travel Accommodation Four Star	2,871,425	32%	Source
Lifestyles	Environment Charitable Donor	2,756,463	32%	Source
Lifestyles	$60,000 to $74,999	2,620,933	29%	Source
Purchase Behavior	Auto Enthusiasts	2,514,069	28%	Source
Lifestyles	Company Size: Large	2,379,872	25%	Source
Purchase Behavior	Democrats	2,310,422	22%	Source
Demographics	Occupation: Marketing	2,222,182	20%	Source
Demographics	Travel Family Vacation	2,127,319	17%	Source
Demographics	Industry: Transportation	2,012,100	15%	Source
Purchase Behavior	Financial Professional	1,831,958	13%	Source
Lifestyles	Seniority: Mid Management	1,718,676	10%	Source
Lifestyles	Credit Worthiness Very Good	1,644,783	7%	Source
Purchase Behavior	New Parents	1,639,423	6%	Source
Lifestyles	Seniority: Mid Management	1,587,982	5%	Source
Lifestyles	Trendy Homemakers	1,473,294	3%	Source

Less Segments

Summary

7.5m

Events

Platforms

68%

Computer

32%

Mobile and Tablet

Operating Systems

48%

Windows

33%

MacOS

10%

iOS

6%

Android

1%

Blackberry

1%

Other

Location

Location	Events
Alaska	5,432,809
Alabama	2,173,104
Arkansas	1,959,638
Arizona	1,081,808
California	814,130
Colorado	810,005
Connecticut	150,915
District of Columbia	150,592
Delaware	150,461
Florida	150,150
Georgia	150,007

Show All Locations

Location	Events
Alaska	19,720,059
Alabama	19,719,184
Arkansas	19,631,173
Arizona	19,610,526
California	19,588,916
Colorado	19,541,202
Connecticut	19,498,316
District of Columbia	19,485,397
Delaware	19,435,291
Florida	19,346,584
Georgia	19,301,795
Hawaii	19,265,515
Iowa	19,175,772
Idaho	19,155,478
Illinois	19,125,443
Indiana	19,106,231
Kansas	19,071,649
Kentucky	19,054,953
Louisiana	18,981,275
Massachusetts	18,945,855
Maryland	18,859,296
Maine	18,775,272
Michigan	18,713,756
Minnesota	18,628,665
Missouri	18,583,315
Mississippi	18,500,561
Montana	18,431,282
North Carolina	18,334,137
North Dakota	18,279,208
Nebraska	18,221,242
New Hampshire	18,165,888
New Jersey	18,084,819
New Mexico	18,012,919
Nevada	17,959,030
New York	17,948,421
Ohio	17,933,211
Oklahoma	17,885,630
Oregon	17,882,288
Pennsylvania	17,881,501
Rhode Island	17,873,545
South Carolina	17,795,730
South Dakota	17,740,697
Tennessee	17,667,170
Texas	17,600,836
Utah	17,597,792
Virginia	17,552,162
Vermont	17,466,478
Washington	17,371,400
Wisconsin	17,305,892
West Virginia	17,299,081
Wyoming	17,212,404

Hide All Locations

Sort By Date Updated Newest to Oldest
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Type Last Updated Size

Done

Segment	Type	Last Updated	Size
Children Clothing Shoppers Segment Criteria And Third Party Targus Info Demographics Household Income $50,000 to $59,999 And Third Party Datalogix Lifestyles Auto Enthusiast And Third Party Datalogix Lifestyles Business Travelers Or First Party Ad Events Clickers	Fixed	05/08/13	No Data
Southwest US Small Business Professionals Segment Criteria And Third Party Targus Info Demographics Household Income $50,000 to $59,999 And Third Party Datalogix Lifestyles Auto Enthusiast And Third Party Datalogix Lifestyles Business Travelers Or First Party Ad Events Clickers	Recurring Active	09/04/26	1,033,695
Double Income No Kids Travelers Segment Criteria And Third Party Targus Info Demographics Household Income $50,000 to $59,999 And Third Party Datalogix Lifestyles Auto Enthusiast And Third Party Datalogix Lifestyles Business Travelers Or First Party Ad Events Clickers	Fixed	08/25/26	623,498
Single Person Household Homeowners Segment Criteria And Third Party Targus Info Demographics Household Income $50,000 to $59,999 And Third Party Datalogix Lifestyles Auto Enthusiast And Third Party Datalogix Lifestyles Business Travelers Or First Party Ad Events Clickers	Fixed	07/28/26	1,855,289
High Value Northeast US Early Adopters Segment Criteria And Third Party Targus Info Demographics Household Income $50,000 to $59,999 And Third Party Datalogix Lifestyles Auto Enthusiast And Third Party Datalogix Lifestyles Business Travelers Or First Party Ad Events Clickers	Recurring Active	07/22/26	761,198
Female Head Of Household Car Shoppers Segment Criteria And Third Party Targus Info Demographics Household Income $50,000 to $59,999 And Third Party Datalogix Lifestyles Auto Enthusiast And Third Party Datalogix Lifestyles Business Travelers Or First Party Ad Events Clickers	Recurring Active	06/17/26	529,881
Rural Northeast US Early Adopters Segment Criteria And Third Party Targus Info Demographics Household Income $50,000 to $59,999 And Third Party Datalogix Lifestyles Auto Enthusiast And Third Party Datalogix Lifestyles Business Travelers Or First Party Ad Events Clickers	Recurring Inactive	07/22/26	1,887,048
Affluent Snow Bird Car Shoppers Segment Criteria And Third Party Targus Info Demographics Household Income $50,000 to $59,999 And Third Party Datalogix Lifestyles Auto Enthusiast And Third Party Datalogix Lifestyles Business Travelers Or First Party Ad Events Clickers	Fixed	05/31/26	412,735
Suburban High Value Young Families Segment Criteria And Third Party Targus Info Demographics Household Income $50,000 to $59,999 And Third Party Datalogix Lifestyles Auto Enthusiast And Third Party Datalogix Lifestyles Business Travelers Or First Party Ad Events Clickers	Recurring Active	05/15/26	99,591
Premium Credit Executive Business Travelers Segment Criteria And Third Party Targus Info Demographics Household Income $50,000 to $59,999 And Third Party Datalogix Lifestyles Auto Enthusiast And Third Party Datalogix Lifestyles Business Travelers Or First Party Ad Events Clickers	Recurring Active	05/26/26	1,593,909
Retargeted Female Car Shoppers Segment Criteria And Third Party Targus Info Demographics Household Income $50,000 to $59,999 And Third Party Datalogix Lifestyles Auto Enthusiast And Third Party Datalogix Lifestyles Business Travelers Or First Party Ad Events Clickers	Fixed	06/12/26	1,843,916

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Segment Criteria

Segment Trend

350k

Most Recent Segment

1.2%

Of Possible Audience

Device and Platform

67%

Computer

	Windows	53%
	OS X	11%
	Linux	2%
	Other	1%

12%

Tablet

	iOS	9%
	Android	2%
	Windows	1%
	Other	0%

21%

Mobile

	iOS	14%
	Android	3%
	Windows	2%
	BlackBerry	1%
	Other	1%

Gender

Age

Salary

51%

49%

Top Audiences

Lifestyles

40%

Business Professional Group

Exelate
Lifestyles

40%

Gift And Flowers Buyers: Flowers

Exelate
Lifestyles

34%

Seniority: Executive

Exelate
Demographics

30%

Number Of Adults In Household: 1

Bizo
Lifestyles

30%

Seniority: Executive

Exelate
Lifestyles

30%

Business Professional Group

Exelate
Purchase Behavior

28%

Interest: Entertainment

Datalogix
Lifestyles

25%

Company Size: Micro

Exelate
Lifestyles

22%

Number Of Adults In Household: 1

Exelate
Lifestyles

19%

Company Size: Micro

Exelate
Demographics

19%

Company Size: Micro

Bizo
Demographics

19%

Gift And Flowers Buyers: Flowers

Bizo
Lifestyles

19%

Number Of Adults In Household: 1

Exelate
Lifestyles

16%

Interest: Entertainment

Exelate
Lifestyles

16%

Interest: Entertainment

Exelate
Demographics

13%

Business Professional Group

Bizo
Demographics

11%

Number Of Adults In Household: 1

Bizo
Purchase Behavior

10%

Company Size: Micro

Datalogix
Purchase Behavior

8%

Business Professional Group

Datalogix
Lifestyles

6%

Business Professional Group

Exelate
Lifestyles

6%

Company Size: Micro

Exelate
Lifestyles

6%

Business Professional Group

Exelate
Purchase Behavior

6%

Seniority: Executive

Datalogix
Purchase Behavior

6%

Company Size: Micro

Datalogix
Lifestyles

5%

Business Professional Group

Exelate
Demographics

5%

Number Of Adults In Household: 1

Bizo
Demographics

5%

Number Of Adults In Household: 1

Bizo
Lifestyles

5%

Company Size: Micro

Exelate
Lifestyles

5%

Number Of Adults In Household: 1

Exelate
Demographics

5%

Seniority: Executive

Bizo

Audience	Size	Index
New Parents	4,137,840	93
$75,000 - $99,999	7,748,191	86
Trendy Homemakers	4,196,104	80
Shopping Auto Parts and Repair	5,028,502	113
Used Auto Buyers	4,310,732	104
Retail Jewelry Purchases	7,530,073	94
Occupation Self Employed	4,277,225	80
Vacations Package Purchases	5,608,703	91
Travel Mavens	6,506,306	113
Shopping Home and Garden Appliances	5,102,570	139

Location	Size
Alaska	1,072,173
Alabama	1,049,755
Arkansas	975,121
Arizona	948,391
California	922,774
Colorado	826,906
Connecticut	815,163
District of Columbia	774,053
Delaware	737,728
Florida	647,369
Georgia	640,648
Hawaii	557,992
Iowa	460,756
Idaho	440,969
Illinois	377,321
Indiana	347,898
Kansas	298,986
Kentucky	290,566
Louisiana	236,027
Massachusetts	145,718
Maryland	114,099
Maine	35,830
Michigan	-39,784
Minnesota	902,029
Missouri	835,532
Mississippi	739,181
Montana	699,851
North Carolina	601,744
North Dakota	582,238
Nebraska	505,781
New Hampshire	498,016
New Jersey	463,780
New Mexico	419,103
Nevada	379,702
New York	318,003
Ohio	250,622
Oklahoma	187,612
Oregon	143,397
Pennsylvania	67,053
Rhode Island	60,485
South Carolina	15,874
South Dakota	13,384
Tennessee	-44,562
Texas	1,905,129
Utah	1,892,184
Virginia	1,793,238
Vermont	1,702,868
Washington	1,661,596
Wisconsin	1,656,318
West Virginia	1,609,311
Wyoming	1,605,299

Create New Segment Based On Selected Topics

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Audience	Index	Reach	Overlap
Occupation Self Employed	125	6,658,554	722,954	10.9%	Add
Vacations Package Purchases	125	6,666,407	861,417	12.9%	Add
Travel Mavens	96	5,114,753	1,003,229	19.6%	Add
Shopping Home and Garden Appliances	126	6,697,182	1,299,584	19.4%	Add
Travel Accommodation Four Star	132	7,036,499	1,127,798	16%	Add
Environment Charitable Donor	136	7,244,273	806,786	11.1%	Add
$60,000 to $74,999	102	5,448,678	910,141	16.7%	Add
Auto Enthusiasts	118	6,301,963	643,354	10.2%	Add
Company Size: Large	106	5,652,641	841,902	14.9%	Add
Democrats	110	5,884,204	775,271	13.2%	Add
Occupation: Marketing	122	6,517,453	1,060,894	16.3%	Add
Travel Family Vacation	112	5,966,107	694,512	11.6%	Add
Industry: Transportation	132	7,024,883	878,574	12.5%	Add
Financial Professional	120	6,416,509	772,627	12%	Add
Seniority: Mid Management	146	7,777,154	1,480,007	19%	Add
Credit Worthiness Very Good	118	6,284,808	739,536	11.8%	Add
New Parents	125	6,649,105	842,211	12.7%	Add
Seniority: Mid Management	93	4,957,667	773,116	15.6%	Add
Trendy Homemakers	76	4,077,262	419,306	10.3%	Add
Tech Business Professional	146	7,806,533	1,165,597	14.9%	Add
Tech Business Professional	110	5,890,204	1,171,207	19.9%	Add
Industry: Telecom	132	7,040,160	1,210,264	17.2%	Add
Company Size: Medium	84	4,503,300	709,012	15.7%	Add
Affluent Rural Home Owners	119	6,367,026	1,243,112	19.5%	Add
Younger Home Owners With Children	85	4,532,219	759,739	16.8%	Add
Affluent Suburban Owners	143	7,612,530	1,087,815	14.3%	Add
Industry: Software	95	5,050,330	595,403	11.8%	Add
Functional Area: Medical	106	5,653,406	807,653	14.3%	Add
High Income City Older Home Owners	114	6,102,554	1,070,491	17.5%	Add
Financial Professionals	124	6,616,970	706,284	10.7%	Add
Household Income $60,000 to $74,999	141	7,493,684	986,032	13.2%	Add
Younger Renters	122	6,532,988	1,284,112	19.7%	Add
Household Income $40,000 to $49,999	132	7,056,386	948,406	13.4%	Add
Middle Income Suburban Renters	132	7,042,283	1,166,552	16.6%	Add

Audience	Index	Reach	Overlap
$75,000 - $99,999	91	4,860,004	623,291	12.8%	Add
Trendy Homemakers	88	4,716,247	829,191	17.6%	Add
Shopping Auto Parts and Repair	147	7,854,515	835,964	10.6%	Add
Used Auto Buyers	145	7,710,619	1,482,083	19.2%	Add
Retail Jewelry Purchases	100	5,337,582	815,827	15.3%	Add
Occupation Self Employed	144	7,675,881	984,542	12.8%	Add
Vacations Package Purchases	133	7,093,175	797,891	11.2%	Add
Travel Mavens	92	4,892,223	739,977	15.1%	Add
Shopping Home and Garden Appliances	149	7,948,776	1,165,465	14.7%	Add
Travel Accommodation Four Star	90	4,822,279	634,456	13.2%	Add
Environment Charitable Donor	76	4,038,285	777,501	19.3%	Add
$60,000 to $74,999	90	4,797,937	938,157	19.6%	Add
Auto Enthusiasts	116	6,198,904	747,622	12.1%	Add
Company Size: Large	127	6,781,471	1,063,324	15.7%	Add
Democrats	112	5,957,760	960,283	16.1%	Add
Occupation: Marketing	97	5,150,509	590,008	11.5%	Add
Travel Family Vacation	143	7,635,372	1,009,811	13.2%	Add
Industry: Transportation	79	4,227,956	723,572	17.1%	Add
Financial Professional	103	5,479,039	764,831	14%	Add
Seniority: Mid Management	102	5,421,250	808,703	14.9%	Add
Credit Worthiness Very Good	120	6,396,730	684,564	10.7%	Add
New Parents	78	4,168,685	499,306	12%	Add
Seniority: Mid Management	138	7,362,342	976,563	13.3%	Add
Trendy Homemakers	115	6,140,986	1,175,636	19.1%	Add
Tech Business Professional	115	6,124,505	1,003,935	16.4%	Add
Tech Business Professional	95	5,053,733	539,261	10.7%	Add
Industry: Telecom	102	5,443,148	831,172	15.3%	Add
Company Size: Medium	126	6,701,829	876,408	13.1%	Add
Affluent Rural Home Owners	119	6,345,174	882,938	13.9%	Add
Younger Home Owners With Children	120	6,414,488	943,721	14.7%	Add
Affluent Suburban Owners	131	6,985,912	1,051,413	15.1%	Add
Industry: Software	99	5,305,703	862,996	16.3%	Add
Functional Area: Medical	146	7,787,838	1,280,551	16.4%	Add
High Income City Older Home Owners	85	4,515,061	628,647	13.9%	Add
Financial Professionals	97	5,179,553	714,962	13.8%	Add
Household Income $60,000 to $74,999	123	6,555,268	752,000	11.5%	Add
Younger Renters	135	7,189,910	735,372	10.2%	Add
Household Income $40,000 to $49,999	95	5,089,147	539,522	10.6%	Add
Middle Income Suburban Renters	105	5,604,382	767,701	13.7%	Add

Audience	Index	Reach	Overlap
Occupation Self Employed	141	7,499,762	1,024,831	13.7%	Add
Vacations Package Purchases	114	6,070,701	619,928	10.2%	Add
Travel Mavens	123	6,546,657	1,203,418	18.4%	Add
Shopping Home and Garden Appliances	124	6,594,759	1,032,424	15.7%	Add
Travel Accommodation Four Star	75	4,001,322	704,556	17.6%	Add
Environment Charitable Donor	112	5,989,954	1,004,783	16.8%	Add
$60,000 to $74,999	119	6,355,285	1,054,886	16.6%	Add
Auto Enthusiasts	121	6,467,473	1,239,169	19.2%	Add
Company Size: Large	92	4,882,490	843,524	17.3%	Add
Democrats	137	7,290,525	1,330,047	18.2%	Add
Occupation: Marketing	75	4,003,127	558,125	13.9%	Add
Travel Family Vacation	123	6,577,255	1,270,852	19.3%	Add
Industry: Transportation	90	4,775,924	606,867	12.7%	Add
Financial Professional	142	7,563,194	1,287,837	17%	Add
Seniority: Mid Management	95	5,056,723	662,602	13.1%	Add
Credit Worthiness Very Good	135	7,208,818	1,225,823	17%	Add
New Parents	126	6,694,174	1,086,033	16.2%	Add
Seniority: Mid Management	136	7,255,384	889,304	12.3%	Add
Trendy Homemakers	133	7,067,980	1,229,289	17.4%	Add
Tech Business Professional	82	4,378,463	487,360	11.1%	Add
Tech Business Professional	136	7,244,258	845,845	11.7%	Add
Industry: Telecom	132	7,042,521	933,473	13.3%	Add
Company Size: Medium	109	5,815,622	1,144,803	19.7%	Add
Affluent Rural Home Owners	107	5,682,151	893,755	15.7%	Add
Younger Home Owners With Children	85	4,528,128	512,934	11.3%	Add
Affluent Suburban Owners	97	5,188,994	628,140	12.1%	Add
Industry: Software	146	7,771,148	1,080,149	13.9%	Add
Functional Area: Medical	124	6,632,628	884,491	13.3%	Add
High Income City Older Home Owners	76	4,046,409	450,914	11.1%	Add
Financial Professionals	119	6,343,942	995,881	15.7%	Add
Household Income $60,000 to $74,999	127	6,759,017	945,429	14%	Add
Younger Renters	131	7,000,759	912,559	13%	Add
Household Income $40,000 to $49,999	103	5,487,779	875,708	16%	Add
Middle Income Suburban Renters	100	5,313,601	729,868	13.7%	Add

Audience	Index	Reach	Overlap
Occupation Self Employed	129	6,854,224	1,146,791	16.7%	Add
Vacations Package Purchases	150	7,982,111	1,341,680	16.8%	Add
Travel Mavens	119	6,351,188	866,664	13.6%	Add
Shopping Home and Garden Appliances	99	5,263,110	911,483	17.3%	Add
Travel Accommodation Four Star	121	6,427,416	1,172,712	18.2%	Add
Environment Charitable Donor	113	6,050,364	874,420	14.5%	Add
$60,000 to $74,999	84	4,505,190	651,551	14.5%	Add
Auto Enthusiasts	135	7,226,472	1,112,093	15.4%	Add
Company Size: Large	97	5,191,986	727,128	14%	Add
Democrats	110	5,880,129	594,408	10.1%	Add
Occupation: Marketing	93	4,936,114	979,122	19.8%	Add
Travel Family Vacation	102	5,430,112	971,207	17.9%	Add
Industry: Transportation	145	7,733,643	1,047,515	13.5%	Add
Financial Professional	147	7,860,445	970,002	12.3%	Add
Seniority: Mid Management	137	7,316,992	1,343,322	18.4%	Add
Credit Worthiness Very Good	137	7,294,439	1,046,845	14.4%	Add
New Parents	77	4,100,952	573,162	14%	Add
Seniority: Mid Management	86	4,610,505	644,862	14%	Add
Trendy Homemakers	98	5,203,845	612,044	11.8%	Add
Tech Business Professional	122	6,496,367	976,161	15%	Add
Tech Business Professional	78	4,151,404	721,601	17.4%	Add
Industry: Telecom	128	6,810,409	1,189,115	17.5%	Add
Company Size: Medium	115	6,140,006	922,334	15%	Add
Affluent Rural Home Owners	113	6,000,495	1,026,935	17.1%	Add
Younger Home Owners With Children	101	5,391,818	586,097	10.9%	Add
Affluent Suburban Owners	140	7,443,261	1,107,595	14.9%	Add
Industry: Software	94	5,013,274	1,001,229	20%	Add
Functional Area: Medical	114	6,062,246	628,415	10.4%	Add
High Income City Older Home Owners	123	6,582,050	964,538	14.7%	Add
Financial Professionals	119	6,340,360	856,470	13.5%	Add
Household Income $60,000 to $74,999	93	4,984,994	650,910	13.1%	Add
Younger Renters	88	4,691,862	723,543	15.4%	Add
Household Income $40,000 to $49,999	126	6,711,265	1,197,000	17.8%	Add
Middle Income Suburban Renters	143	7,622,181	975,095	12.8%	Add

Create New Segment Based On Selected Topics

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vestibulum id consequat odio. Mauris orci leo, adipiscing a dolor ac, pharetra consequat odio.

0 Users

Create New Segment

Topics	Index	Reach	Overlap
bmw x6	76	4,056,541	593,097	14.6%	Add
bmw history	86	4,604,808	777,098	16.9%	Add
acura	144	7,687,224	1,198,089	15.6%	Add
bmw wheels	146	7,799,682	1,442,565	18.5%	Add
audi rs5	93	4,982,726	684,294	13.7%	Add
bmw 3 series	103	5,519,756	637,876	11.6%	Add
bmw 1 series	92	4,884,600	605,863	12.4%	Add
bmw x5	103	5,499,466	675,577	12.3%	Add
audi prices	139	7,389,006	1,030,330	13.9%	Add
audi q7	144	7,693,534	1,187,589	15.4%	Add
audi rs6	118	6,317,342	1,189,388	18.8%	Add
audi a3	102	5,415,279	791,437	14.6%	Add
bmw z8	128	6,814,058	1,048,018	15.4%	Add
disney cars	143	7,601,108	999,535	13.1%	Add
bmw x1	145	7,721,697	1,306,913	16.9%	Add
audi tts	100	5,316,696	956,528	18%	Add
bmw m3	103	5,506,951	822,301	14.9%	Add
used cars	134	7,126,144	1,076,334	15.1%	Add
hybrid cars	131	7,013,041	865,468	12.3%	Add
audi a5	139	7,414,881	848,109	11.4%	Add
car pictures	120	6,422,869	997,159	15.5%	Add
audi rs4	100	5,333,268	772,399	14.5%	Add
used bmw	145	7,753,860	1,347,982	17.4%	Add
lexus	140	7,466,708	789,542	10.6%	Add
bmw dealers	105	5,608,864	802,685	14.3%	Add
audi r8	138	7,366,799	909,130	12.3%	Add
mercedes	143	7,645,122	1,174,939	15.4%	Add
bmw lease	100	5,319,140	963,008	18.1%	Add
2009 audi a4	106	5,630,308	997,330	17.7%	Add
audi forum	93	4,957,344	906,315	18.3%	Add
audi parts	84	4,462,036	695,893	15.6%	Add
bmw careers	126	6,695,474	803,884	12%	Add

Overlap shows the intersection of two segments. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vestibulum congue elementum purus et consectetur. Nam elementum iaculis quam, eget suscipit libero tempus ut. Sed hendrerit vitae tortor in commodo. In iaculis odio convallis velit ultricies fermentum.

Sort By Size Largest To Smallest

Segment	Size	Last Updated
Southwest US Small Business Professionals	1,988,738	09/03/2026	Add
Double Income No Kids Travelers	676,661	08/17/2026	Add
Single Person Household Homeowners	695,429	08/12/2026	Add
High Value Northeast US Early Adopters	1,419,366	07/26/2026	Add
Female Head Of Household Car Shoppers	748,441	06/12/2026	Add
Rural Northeast US Early Adopters	1,495,653	05/23/2026	Add
Affluent Snow Bird Car Shoppers	1,285,939	05/24/2026	Add
Suburban High Value Young Families	978,389	06/08/2026	Add
Premium Credit Executive Business Travelers	835,689	03/24/2026	Add
Retargeted Female Car Shoppers	563,518	06/02/2026	Add

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Compare List

Southwest US Small Business Professionals

Compare Selected Segments

Sort By Date Created Newest To Oldest

Segment	Size	Last Updated
Southwest US Small Business Professionals	493,949	09/08/2026	Add
Double Income No Kids Travelers	1,896,010	08/23/2026	Add
Single Person Household Homeowners	1,439,955	07/22/2026	Add
High Value Northeast US Early Adopters	758,162	08/11/2026	Add
Female Head Of Household Car Shoppers	1,056,409	06/12/2026	Add
Rural Northeast US Early Adopters	1,767,814	05/23/2026	Add
Affluent Snow Bird Car Shoppers	1,479,854	05/03/2026	Add
Suburban High Value Young Families	1,278,569	05/31/2026	Add
Premium Credit Executive Business Travelers	623,905	04/20/2026	Add
Retargeted Female Car Shoppers	1,347,851	05/13/2026	Add

1.2m

Southwest US Small Business Professionals

3.2m

Double Income No Kids Travelers

Segments

Southwest US Small Business Professionals

Double Income No Kids Travelers

Audience		Southwest US Small Business Professionals	Double Income No Kids Travelers
Shopping Auto Parts and Repair	Reach Segment Users Overlap Users	141 00.0% 000,000,000 000,000,000	75 00.0% 000,000,000 000,000,000
Used Auto Buyers	Reach Segment Users Overlap Users	121 00.0% 000,000,000 000,000,000	123 00.0% 000,000,000 000,000,000
Retail Jewelry Purchases	Reach Segment Users Overlap Users	84 00.0% 000,000,000 000,000,000	90 00.0% 000,000,000 000,000,000
Occupation Self Employed	Reach Segment Users Overlap Users	126 00.0% 000,000,000 000,000,000	114 00.0% 000,000,000 000,000,000
Vacations Package Purchases	Reach Segment Users Overlap Users	136 00.0% 000,000,000 000,000,000	85 00.0% 000,000,000 000,000,000
Travel Mavens	Reach Segment Users Overlap Users	112 00.0% 000,000,000 000,000,000	149 00.0% 000,000,000 000,000,000
Shopping Home and Garden Appliances	Reach Segment Users Overlap Users	129 00.0% 000,000,000 000,000,000	108 00.0% 000,000,000 000,000,000
Travel Accommodation Four Star	Reach Segment Users Overlap Users	97 00.0% 000,000,000 000,000,000	72 00.0% 000,000,000 000,000,000
Environment Charitable Donor	Reach Segment Users Overlap Users	100 00.0% 000,000,000 000,000,000	144 00.0% 000,000,000 000,000,000
$60,000 to $74,999	Reach Segment Users Overlap Users	86 00.0% 000,000,000 000,000,000	127 00.0% 000,000,000 000,000,000
Auto Enthusiasts	Reach Segment Users Overlap Users	149 00.0% 000,000,000 000,000,000	123 00.0% 000,000,000 000,000,000
Company Size: Large	Reach Segment Users Overlap Users	116 00.0% 000,000,000 000,000,000	139 00.0% 000,000,000 000,000,000
Democrats	Reach Segment Users Overlap Users	119 00.0% 000,000,000 000,000,000	77 00.0% 000,000,000 000,000,000
Occupation: Marketing	Reach Segment Users Overlap Users	118 00.0% 000,000,000 000,000,000	70 00.0% 000,000,000 000,000,000
Travel Family Vacation	Reach Segment Users Overlap Users	108 00.0% 000,000,000 000,000,000	143 00.0% 000,000,000 000,000,000
Industry: Transportation	Reach Segment Users Overlap Users	126 00.0% 000,000,000 000,000,000	82 00.0% 000,000,000 000,000,000
Financial Professional	Reach Segment Users Overlap Users	135 00.0% 000,000,000 000,000,000	149 00.0% 000,000,000 000,000,000
Seniority: Mid Management	Reach Segment Users Overlap Users	112 00.0% 000,000,000 000,000,000	124 00.0% 000,000,000 000,000,000
Credit Worthiness Very Good	Reach Segment Users Overlap Users	99 00.0% 000,000,000 000,000,000	124 00.0% 000,000,000 000,000,000
New Parents	Reach Segment Users Overlap Users	106 00.0% 000,000,000 000,000,000	73 00.0% 000,000,000 000,000,000
Seniority: Mid Management	Reach Segment Users Overlap Users	87 00.0% 000,000,000 000,000,000	96 00.0% 000,000,000 000,000,000
Trendy Homemakers	Reach Segment Users Overlap Users	119 00.0% 000,000,000 000,000,000	74 00.0% 000,000,000 000,000,000
Tech Business Professional	Reach Segment Users Overlap Users	135 00.0% 000,000,000 000,000,000	127 00.0% 000,000,000 000,000,000
Tech Business Professional	Reach Segment Users Overlap Users	96 00.0% 000,000,000 000,000,000	129 00.0% 000,000,000 000,000,000
Industry: Telecom	Reach Segment Users Overlap Users	91 00.0% 000,000,000 000,000,000	109 00.0% 000,000,000 000,000,000
Company Size: Medium	Reach Segment Users Overlap Users	135 00.0% 000,000,000 000,000,000	145 00.0% 000,000,000 000,000,000
Affluent Rural Home Owners	Reach Segment Users Overlap Users	113 00.0% 000,000,000 000,000,000	122 00.0% 000,000,000 000,000,000
Younger Home Owners With Children	Reach Segment Users Overlap Users	122 00.0% 000,000,000 000,000,000	101 00.0% 000,000,000 000,000,000
Affluent Suburban Owners	Reach Segment Users Overlap Users	148 00.0% 000,000,000 000,000,000	118 00.0% 000,000,000 000,000,000
Industry: Software	Reach Segment Users Overlap Users	106 00.0% 000,000,000 000,000,000	77 00.0% 000,000,000 000,000,000
Functional Area: Medical	Reach Segment Users Overlap Users	123 00.0% 000,000,000 000,000,000	134 00.0% 000,000,000 000,000,000
High Income City Older Home Owners	Reach Segment Users Overlap Users	105 00.0% 000,000,000 000,000,000	117 00.0% 000,000,000 000,000,000
Financial Professionals	Reach Segment Users Overlap Users	118 00.0% 000,000,000 000,000,000	126 00.0% 000,000,000 000,000,000
Household Income $60,000 to $74,999	Reach Segment Users Overlap Users	130 00.0% 000,000,000 000,000,000	114 00.0% 000,000,000 000,000,000
Younger Renters	Reach Segment Users Overlap Users	128 00.0% 000,000,000 000,000,000	80 00.0% 000,000,000 000,000,000
Household Income $40,000 to $49,999	Reach Segment Users Overlap Users	142 00.0% 000,000,000 000,000,000	121 00.0% 000,000,000 000,000,000
Middle Income Suburban Renters	Reach Segment Users Overlap Users	134 00.0% 000,000,000 000,000,000	132 00.0% 000,000,000 000,000,000

Audience		Southwest US Small Business Professionals	Double Income No Kids Travelers
Used Auto Buyers	Reach Segment Users Overlap Users	124 00.0% 000,000,000 000,000,000	138 00.0% 000,000,000 000,000,000
Retail Jewelry Purchases	Reach Segment Users Overlap Users	85 00.0% 000,000,000 000,000,000	91 00.0% 000,000,000 000,000,000
Occupation Self Employed	Reach Segment Users Overlap Users	117 00.0% 000,000,000 000,000,000	127 00.0% 000,000,000 000,000,000
Vacations Package Purchases	Reach Segment Users Overlap Users	137 00.0% 000,000,000 000,000,000	101 00.0% 000,000,000 000,000,000
Travel Mavens	Reach Segment Users Overlap Users	92 00.0% 000,000,000 000,000,000	103 00.0% 000,000,000 000,000,000
Shopping Home and Garden Appliances	Reach Segment Users Overlap Users	134 00.0% 000,000,000 000,000,000	106 00.0% 000,000,000 000,000,000
Travel Accommodation Four Star	Reach Segment Users Overlap Users	109 00.0% 000,000,000 000,000,000	104 00.0% 000,000,000 000,000,000
Environment Charitable Donor	Reach Segment Users Overlap Users	90 00.0% 000,000,000 000,000,000	117 00.0% 000,000,000 000,000,000
$60,000 to $74,999	Reach Segment Users Overlap Users	81 00.0% 000,000,000 000,000,000	149 00.0% 000,000,000 000,000,000
Auto Enthusiasts	Reach Segment Users Overlap Users	140 00.0% 000,000,000 000,000,000	138 00.0% 000,000,000 000,000,000
Company Size: Large	Reach Segment Users Overlap Users	101 00.0% 000,000,000 000,000,000	90 00.0% 000,000,000 000,000,000
Democrats	Reach Segment Users Overlap Users	121 00.0% 000,000,000 000,000,000	130 00.0% 000,000,000 000,000,000
Occupation: Marketing	Reach Segment Users Overlap Users	101 00.0% 000,000,000 000,000,000	150 00.0% 000,000,000 000,000,000
Travel Family Vacation	Reach Segment Users Overlap Users	116 00.0% 000,000,000 000,000,000	121 00.0% 000,000,000 000,000,000
Industry: Transportation	Reach Segment Users Overlap Users	116 00.0% 000,000,000 000,000,000	99 00.0% 000,000,000 000,000,000
Financial Professional	Reach Segment Users Overlap Users	85 00.0% 000,000,000 000,000,000	75 00.0% 000,000,000 000,000,000
Seniority: Mid Management	Reach Segment Users Overlap Users	73 00.0% 000,000,000 000,000,000	122 00.0% 000,000,000 000,000,000
Credit Worthiness Very Good	Reach Segment Users Overlap Users	140 00.0% 000,000,000 000,000,000	104 00.0% 000,000,000 000,000,000
New Parents	Reach Segment Users Overlap Users	106 00.0% 000,000,000 000,000,000	141 00.0% 000,000,000 000,000,000
Seniority: Mid Management	Reach Segment Users Overlap Users	127 00.0% 000,000,000 000,000,000	120 00.0% 000,000,000 000,000,000
Trendy Homemakers	Reach Segment Users Overlap Users	137 00.0% 000,000,000 000,000,000	132 00.0% 000,000,000 000,000,000
Tech Business Professional	Reach Segment Users Overlap Users	143 00.0% 000,000,000 000,000,000	99 00.0% 000,000,000 000,000,000
Tech Business Professional	Reach Segment Users Overlap Users	88 00.0% 000,000,000 000,000,000	89 00.0% 000,000,000 000,000,000
Industry: Telecom	Reach Segment Users Overlap Users	112 00.0% 000,000,000 000,000,000	99 00.0% 000,000,000 000,000,000
Company Size: Medium	Reach Segment Users Overlap Users	79 00.0% 000,000,000 000,000,000	89 00.0% 000,000,000 000,000,000
Affluent Rural Home Owners	Reach Segment Users Overlap Users	93 00.0% 000,000,000 000,000,000	74 00.0% 000,000,000 000,000,000
Younger Home Owners With Children	Reach Segment Users Overlap Users	124 00.0% 000,000,000 000,000,000	110 00.0% 000,000,000 000,000,000
Affluent Suburban Owners	Reach Segment Users Overlap Users	82 00.0% 000,000,000 000,000,000	115 00.0% 000,000,000 000,000,000
Industry: Software	Reach Segment Users Overlap Users	113 00.0% 000,000,000 000,000,000	111 00.0% 000,000,000 000,000,000
Functional Area: Medical	Reach Segment Users Overlap Users	131 00.0% 000,000,000 000,000,000	106 00.0% 000,000,000 000,000,000
High Income City Older Home Owners	Reach Segment Users Overlap Users	89 00.0% 000,000,000 000,000,000	145 00.0% 000,000,000 000,000,000
Financial Professionals	Reach Segment Users Overlap Users	136 00.0% 000,000,000 000,000,000	132 00.0% 000,000,000 000,000,000
Household Income $60,000 to $74,999	Reach Segment Users Overlap Users	95 00.0% 000,000,000 000,000,000	122 00.0% 000,000,000 000,000,000
Younger Renters	Reach Segment Users Overlap Users	146 00.0% 000,000,000 000,000,000	126 00.0% 000,000,000 000,000,000
Household Income $40,000 to $49,999	Reach Segment Users Overlap Users	81 00.0% 000,000,000 000,000,000	81 00.0% 000,000,000 000,000,000
Middle Income Suburban Renters	Reach Segment Users Overlap Users	89 00.0% 000,000,000 000,000,000	143 00.0% 000,000,000 000,000,000

Audience		Southwest US Small Business Professionals	Double Income No Kids Travelers
Shopping Auto Parts and Repair	Reach Segment Users Overlap Users	81 00.0% 000,000,000 000,000,000	137 00.0% 000,000,000 000,000,000
Used Auto Buyers	Reach Segment Users Overlap Users	95 00.0% 000,000,000 000,000,000	146 00.0% 000,000,000 000,000,000
Retail Jewelry Purchases	Reach Segment Users Overlap Users	84 00.0% 000,000,000 000,000,000	101 00.0% 000,000,000 000,000,000
Occupation Self Employed	Reach Segment Users Overlap Users	122 00.0% 000,000,000 000,000,000	70 00.0% 000,000,000 000,000,000
Vacations Package Purchases	Reach Segment Users Overlap Users	85 00.0% 000,000,000 000,000,000	147 00.0% 000,000,000 000,000,000
Travel Mavens	Reach Segment Users Overlap Users	119 00.0% 000,000,000 000,000,000	139 00.0% 000,000,000 000,000,000
Shopping Home and Garden Appliances	Reach Segment Users Overlap Users	89 00.0% 000,000,000 000,000,000	141 00.0% 000,000,000 000,000,000
Travel Accommodation Four Star	Reach Segment Users Overlap Users	95 00.0% 000,000,000 000,000,000	131 00.0% 000,000,000 000,000,000
Environment Charitable Donor	Reach Segment Users Overlap Users	150 00.0% 000,000,000 000,000,000	99 00.0% 000,000,000 000,000,000
$60,000 to $74,999	Reach Segment Users Overlap Users	91 00.0% 000,000,000 000,000,000	70 00.0% 000,000,000 000,000,000
Auto Enthusiasts	Reach Segment Users Overlap Users	98 00.0% 000,000,000 000,000,000	125 00.0% 000,000,000 000,000,000
Company Size: Large	Reach Segment Users Overlap Users	113 00.0% 000,000,000 000,000,000	115 00.0% 000,000,000 000,000,000
Democrats	Reach Segment Users Overlap Users	150 00.0% 000,000,000 000,000,000	135 00.0% 000,000,000 000,000,000
Occupation: Marketing	Reach Segment Users Overlap Users	124 00.0% 000,000,000 000,000,000	130 00.0% 000,000,000 000,000,000
Travel Family Vacation	Reach Segment Users Overlap Users	103 00.0% 000,000,000 000,000,000	135 00.0% 000,000,000 000,000,000
Industry: Transportation	Reach Segment Users Overlap Users	80 00.0% 000,000,000 000,000,000	70 00.0% 000,000,000 000,000,000
Financial Professional	Reach Segment Users Overlap Users	123 00.0% 000,000,000 000,000,000	95 00.0% 000,000,000 000,000,000
Seniority: Mid Management	Reach Segment Users Overlap Users	89 00.0% 000,000,000 000,000,000	73 00.0% 000,000,000 000,000,000
Credit Worthiness Very Good	Reach Segment Users Overlap Users	127 00.0% 000,000,000 000,000,000	98 00.0% 000,000,000 000,000,000
New Parents	Reach Segment Users Overlap Users	135 00.0% 000,000,000 000,000,000	118 00.0% 000,000,000 000,000,000
Seniority: Mid Management	Reach Segment Users Overlap Users	75 00.0% 000,000,000 000,000,000	97 00.0% 000,000,000 000,000,000
Trendy Homemakers	Reach Segment Users Overlap Users	70 00.0% 000,000,000 000,000,000	131 00.0% 000,000,000 000,000,000
Tech Business Professional	Reach Segment Users Overlap Users	80 00.0% 000,000,000 000,000,000	74 00.0% 000,000,000 000,000,000
Tech Business Professional	Reach Segment Users Overlap Users	137 00.0% 000,000,000 000,000,000	127 00.0% 000,000,000 000,000,000
Industry: Telecom	Reach Segment Users Overlap Users	130 00.0% 000,000,000 000,000,000	89 00.0% 000,000,000 000,000,000
Company Size: Medium	Reach Segment Users Overlap Users	75 00.0% 000,000,000 000,000,000	80 00.0% 000,000,000 000,000,000
Affluent Rural Home Owners	Reach Segment Users Overlap Users	102 00.0% 000,000,000 000,000,000	108 00.0% 000,000,000 000,000,000
Younger Home Owners With Children	Reach Segment Users Overlap Users	123 00.0% 000,000,000 000,000,000	140 00.0% 000,000,000 000,000,000
Affluent Suburban Owners	Reach Segment Users Overlap Users	119 00.0% 000,000,000 000,000,000	118 00.0% 000,000,000 000,000,000
Industry: Software	Reach Segment Users Overlap Users	111 00.0% 000,000,000 000,000,000	121 00.0% 000,000,000 000,000,000
Functional Area: Medical	Reach Segment Users Overlap Users	137 00.0% 000,000,000 000,000,000	134 00.0% 000,000,000 000,000,000
High Income City Older Home Owners	Reach Segment Users Overlap Users	96 00.0% 000,000,000 000,000,000	98 00.0% 000,000,000 000,000,000
Financial Professionals	Reach Segment Users Overlap Users	100 00.0% 000,000,000 000,000,000	77 00.0% 000,000,000 000,000,000
Household Income $60,000 to $74,999	Reach Segment Users Overlap Users	107 00.0% 000,000,000 000,000,000	135 00.0% 000,000,000 000,000,000
Younger Renters	Reach Segment Users Overlap Users	82 00.0% 000,000,000 000,000,000	96 00.0% 000,000,000 000,000,000
Household Income $40,000 to $49,999	Reach Segment Users Overlap Users	143 00.0% 000,000,000 000,000,000	106 00.0% 000,000,000 000,000,000
Middle Income Suburban Renters	Reach Segment Users Overlap Users	75 00.0% 000,000,000 000,000,000	107 00.0% 000,000,000 000,000,000

Audience		Southwest US Small Business Professionals	Double Income No Kids Travelers
Shopping Auto Parts and Repair	Reach Segment Users Overlap Users	91 00.0% 000,000,000 000,000,000	114 00.0% 000,000,000 000,000,000
Used Auto Buyers	Reach Segment Users Overlap Users	134 00.0% 000,000,000 000,000,000	147 00.0% 000,000,000 000,000,000
Retail Jewelry Purchases	Reach Segment Users Overlap Users	122 00.0% 000,000,000 000,000,000	121 00.0% 000,000,000 000,000,000
Occupation Self Employed	Reach Segment Users Overlap Users	95 00.0% 000,000,000 000,000,000	95 00.0% 000,000,000 000,000,000
Vacations Package Purchases	Reach Segment Users Overlap Users	81 00.0% 000,000,000 000,000,000	146 00.0% 000,000,000 000,000,000
Travel Mavens	Reach Segment Users Overlap Users	99 00.0% 000,000,000 000,000,000	150 00.0% 000,000,000 000,000,000
Shopping Home and Garden Appliances	Reach Segment Users Overlap Users	91 00.0% 000,000,000 000,000,000	109 00.0% 000,000,000 000,000,000
Travel Accommodation Four Star	Reach Segment Users Overlap Users	119 00.0% 000,000,000 000,000,000	77 00.0% 000,000,000 000,000,000
Environment Charitable Donor	Reach Segment Users Overlap Users	84 00.0% 000,000,000 000,000,000	127 00.0% 000,000,000 000,000,000
$60,000 to $74,999	Reach Segment Users Overlap Users	135 00.0% 000,000,000 000,000,000	92 00.0% 000,000,000 000,000,000
Auto Enthusiasts	Reach Segment Users Overlap Users	106 00.0% 000,000,000 000,000,000	121 00.0% 000,000,000 000,000,000
Company Size: Large	Reach Segment Users Overlap Users	138 00.0% 000,000,000 000,000,000	90 00.0% 000,000,000 000,000,000
Democrats	Reach Segment Users Overlap Users	137 00.0% 000,000,000 000,000,000	101 00.0% 000,000,000 000,000,000
Occupation: Marketing	Reach Segment Users Overlap Users	96 00.0% 000,000,000 000,000,000	124 00.0% 000,000,000 000,000,000
Travel Family Vacation	Reach Segment Users Overlap Users	79 00.0% 000,000,000 000,000,000	108 00.0% 000,000,000 000,000,000
Industry: Transportation	Reach Segment Users Overlap Users	147 00.0% 000,000,000 000,000,000	109 00.0% 000,000,000 000,000,000
Financial Professional	Reach Segment Users Overlap Users	113 00.0% 000,000,000 000,000,000	133 00.0% 000,000,000 000,000,000
Seniority: Mid Management	Reach Segment Users Overlap Users	103 00.0% 000,000,000 000,000,000	80 00.0% 000,000,000 000,000,000
Credit Worthiness Very Good	Reach Segment Users Overlap Users	132 00.0% 000,000,000 000,000,000	78 00.0% 000,000,000 000,000,000
New Parents	Reach Segment Users Overlap Users	109 00.0% 000,000,000 000,000,000	149 00.0% 000,000,000 000,000,000
Seniority: Mid Management	Reach Segment Users Overlap Users	77 00.0% 000,000,000 000,000,000	145 00.0% 000,000,000 000,000,000
Trendy Homemakers	Reach Segment Users Overlap Users	87 00.0% 000,000,000 000,000,000	144 00.0% 000,000,000 000,000,000
Tech Business Professional	Reach Segment Users Overlap Users	84 00.0% 000,000,000 000,000,000	89 00.0% 000,000,000 000,000,000
Tech Business Professional	Reach Segment Users Overlap Users	104 00.0% 000,000,000 000,000,000	76 00.0% 000,000,000 000,000,000
Industry: Telecom	Reach Segment Users Overlap Users	74 00.0% 000,000,000 000,000,000	97 00.0% 000,000,000 000,000,000
Company Size: Medium	Reach Segment Users Overlap Users	131 00.0% 000,000,000 000,000,000	108 00.0% 000,000,000 000,000,000
Affluent Rural Home Owners	Reach Segment Users Overlap Users	81 00.0% 000,000,000 000,000,000	146 00.0% 000,000,000 000,000,000
Younger Home Owners With Children	Reach Segment Users Overlap Users	79 00.0% 000,000,000 000,000,000	128 00.0% 000,000,000 000,000,000
Affluent Suburban Owners	Reach Segment Users Overlap Users	120 00.0% 000,000,000 000,000,000	99 00.0% 000,000,000 000,000,000
Industry: Software	Reach Segment Users Overlap Users	133 00.0% 000,000,000 000,000,000	124 00.0% 000,000,000 000,000,000
Functional Area: Medical	Reach Segment Users Overlap Users	103 00.0% 000,000,000 000,000,000	113 00.0% 000,000,000 000,000,000
High Income City Older Home Owners	Reach Segment Users Overlap Users	99 00.0% 000,000,000 000,000,000	92 00.0% 000,000,000 000,000,000
Financial Professionals	Reach Segment Users Overlap Users	128 00.0% 000,000,000 000,000,000	128 00.0% 000,000,000 000,000,000
Household Income $60,000 to $74,999	Reach Segment Users Overlap Users	78 00.0% 000,000,000 000,000,000	150 00.0% 000,000,000 000,000,000
Younger Renters	Reach Segment Users Overlap Users	126 00.0% 000,000,000 000,000,000	123 00.0% 000,000,000 000,000,000
Household Income $40,000 to $49,999	Reach Segment Users Overlap Users	71 00.0% 000,000,000 000,000,000	107 00.0% 000,000,000 000,000,000
Middle Income Suburban Renters	Reach Segment Users Overlap Users	129 00.0% 000,000,000 000,000,000	78 00.0% 000,000,000 000,000,000

Usage

Southwest US Small Business Professionals Look-Alike Modeling

Increasing the size of this segment will create a new segment that add additional audience that are similar to the existing segment.

Original Size

266k

New Size

4.3m of 21.3m

Confidence

99%

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Southwest US Small Business Professionals

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Segment Name

Internal Network Destinations

Ad Network Ad Network Ad Network Ad Network

External Network Destinations

Ad Network Ad Network Ad Network Ad Network

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Most Recent

Run Date	Segment Range	Segment Size
00/00/00	00/00/00 - 00/00/00	0,000,000
00/00/00	00/00/00 - 00/00/00	0,000,000
00/00/00	00/00/00 - 00/00/00	0,000,000
00/00/00	00/00/00 - 00/00/00	0,000,000
00/00/00	00/00/00 - 00/00/00	0,000,000
00/00/00	00/00/00 - 00/00/00	0,000,000
00/00/00	00/00/00 - 00/00/00	0,000,000
00/00/00	00/00/00 - 00/00/00	0,000,000
00/00/00	00/00/00 - 00/00/00	0,000,000
00/00/00	00/00/00 - 00/00/00	0,000,000

Campaign	Creative Count	Site Count	Impressions	Clicks	Conv. Rate	CTR	Avg. UU Count
Major Retail Spring Advertising Advertiser: Ankh Digital \| Source: AppNexis \| Run Date: 08/30/26 - 08/31/26	767,841	767,841	767,841	1,297,682	2.3%	2.1%	83,923
Major Retail Fall Advertising Advertiser: Atlantic Northern \| Source: DoubleClick \| Run Date: 08/03/26 - 08/25/26	475,672	475,672	475,672	1,832,308	7.4%	6.3%	19,919
Major Retail Winter Advertising Advertiser: Bluth Creative \| Source: AppNexis \| Run Date: 07/13/26 - 08/03/26	1,267,631	1,267,631	1,267,631	1,483,977	8.9%	5.2%	53,154
Local Deals Summer Advertising Advertiser: Corellian Engineering Corporation \| Source: Emmediate \| Run Date: 05/27/26 - 07/02/26	1,799,022	1,799,022	1,799,022	622,493	9.2%	10%	24,895
Telco Fall Advertising Advertiser: Data Systems \| Source: DoubleClick \| Run Date: 05/03/26 - 06/12/26	1,524,165	1,524,165	1,524,165	1,275,319	5.2%	5.1%	166,783
Telco Winter Advertising Advertiser: Extensive Digital \| Source: AppNexis \| Run Date: 04/29/26 - 05/23/26	459,531	459,531	459,531	781,103	9.7%	9.6%	72,080
Northeast Summer Advertising Advertiser: Flowers By Irene \| Source: DoubleClick \| Run Date: 03/22/26 - 05/10/26	596,711	596,711	596,711	1,813,836	6.4%	5.4%	25,921
Northeast Spring Advertising Advertiser: Gadgetron \| Source: DoubleClick \| Run Date: 02/08/26 - 05/07/26	1,958,122	1,958,122	1,958,122	425,374	2.8%	7%	173,941
Northeast Fall Advertising Advertiser: Galaxy Motor Corp. \| Source: AppNexis \| Run Date: 01/20/26 - 06/04/26	303,205	303,205	303,205	1,333,581	4.5%	8.4%	181,994
Southwest Winter Advertising Advertiser: General Products \| Source: DoubleClick \| Run Date: 01/23/26 - 04/13/26	1,883,920	1,883,920	1,883,920	1,183,923	3.2%	7.5%	128,745
Southwest Summer Advertising Advertiser: General Services Digital \| Source: Emmediate \| Run Date: 12/30/25 - 02/23/26	141,306	141,306	141,306	1,543,876	9.3%	9.7%	153,451
Southwest Spring Advertising Advertiser: General Worldwide \| Source: AppNexis \| Run Date: 11/12/25 - 02/28/26	900,909	900,909	900,909	1,406,334	3.5%	1.6%	133,729

Filter: All Campaigns
Export

Site	Impressions	Clicks	Conv. Rate	CTR	Avg. UU Count
Major Retail Spring Advertising	1,969,520	1,013,657	1.7%	1.8%	151,625
Major Retail Fall Advertising	1,965,535	89,151	9.9%	3.8%	140,403
Major Retail Winter Advertising	1,252,769	1,615,308	9.2%	7.2%	175,334
Local Deals Summer Advertising	651,259	791,116	7.3%	1.1%	25,402
Telco Fall Advertising	171,431	352,126	6.7%	9.4%	57,777
Telco Winter Advertising	374,726	783,955	6.7%	2.5%	173,507
Northeast Summer Advertising	1,491,425	494,761	1.5%	3.9%	26,691
Northeast Spring Advertising	167,412	1,855,623	7.1%	8.1%	37,515
Northeast Fall Advertising	719,883	863,324	3.4%	8.9%	38,564
Southwest Winter Advertising	713,104	1,264,618	6.1%	7%	188,667
Southwest Summer Advertising	813,958	117,412	7.5%	6.3%	168,703
Southwest Spring Advertising	1,907,546	638,103	1.3%	5.7%	145,888

Site	Impressions	Clicks	Conv. Rate	CTR	Avg. UU Count
Major Retail Spring Advertising	961,779	920,965	3%	2.3%	40,898
Major Retail Fall Advertising	1,480,336	713,519	2.8%	7%	169,128
Major Retail Winter Advertising	1,911,527	1,433,655	4.9%	7.8%	160,735
Local Deals Summer Advertising	1,600,481	1,505,039	3.7%	2.8%	21,931
Telco Fall Advertising	485,027	1,450,263	1.8%	2.4%	68,667
Telco Winter Advertising	171,741	540,752	9.9%	8.8%	170,208
Northeast Summer Advertising	1,815,285	916,182	6.3%	6%	52,931
Northeast Spring Advertising	1,511,257	735,649	9.5%	6.2%	185,619
Northeast Fall Advertising	1,673,277	1,545,320	6%	4.2%	52,366
Southwest Winter Advertising	254,851	1,510,326	3.2%	3.8%	46,952
Southwest Summer Advertising	389,997	658,496	4.8%	4.1%	106,075
Southwest Spring Advertising	376,034	1,111,595	7.2%	3.3%	168,291

Lifestyles

46%

Company Size: Micro

Exelate
Demographics

41%

Company Size: Micro

Bizo
Purchase Behavior

35%

Business Professional Group

Datalogix
Demographics

32%

Company Size: Micro

Bizo
Demographics

30%

Gift And Flowers Buyers: Flowers

Bizo
Lifestyles

25%

Business Professional Group

Exelate
Lifestyles

23%

Interest: Entertainment

Exelate
Purchase Behavior

22%

Interest: Entertainment

Datalogix
Lifestyles

22%

Gift And Flowers Buyers: Flowers

Exelate
Demographics

19%

Seniority: Executive

Bizo
Lifestyles

19%

Seniority: Executive

Exelate
Demographics

18%

Company Size: Micro

Bizo
Demographics

18%

Company Size: Micro

Bizo
Purchase Behavior

17%

Business Professional Group

Datalogix
Lifestyles

14%

Gift And Flowers Buyers: Flowers

Exelate
Lifestyles

11%

Gift And Flowers Buyers: Flowers

Exelate
Demographics

10%

Gift And Flowers Buyers: Flowers

Bizo
Purchase Behavior

10%

Number Of Adults In Household: 1

Datalogix
Lifestyles

10%

Company Size: Micro

Exelate
Demographics

10%

Number Of Adults In Household: 1

Bizo
Demographics

8%

Interest: Entertainment

Bizo
Lifestyles

8%

Business Professional Group

Exelate
Demographics

8%

Number Of Adults In Household: 1

Bizo
Lifestyles

6%

Interest: Entertainment

Exelate
Purchase Behavior

6%

Company Size: Micro

Datalogix
Demographics

5%

Business Professional Group

Bizo
Demographics

5%

Number Of Adults In Household: 1

Bizo
Lifestyles

4%

Company Size: Micro

Exelate
Lifestyles

4%

Gift And Flowers Buyers: Flowers

Exelate
Demographics

3%

Interest: Entertainment

Bizo

21.1m

Impressions

4.5m

Clickers

1.5m

Daily Average
Unique Users

Top Audiences

Sort By Impressions

Audience	Impressions	Unique Users	Clickers	Clicks
New Parents	4,763,686	3,334,580	333,458	166,729
$75,000 - $99,999	5,806,095	4,064,266	406,426	203,213
Trendy Homemakers	6,090,534	4,263,373	426,337	213,168
Shopping Auto Parts and Repair	4,484,412	3,139,088	313,908	156,954
Used Auto Buyers	4,050,161	2,835,112	283,511	141,755
Retail Jewelry Purchases	7,084,010	4,958,807	495,880	247,940
Occupation Self Employed	4,046,958	2,832,870	283,287	141,643
Vacations Package Purchases	7,410,757	5,187,529	518,752	259,376
Travel Mavens	7,683,276	5,378,293	537,829	268,914
Shopping Home and Garden Appliances	6,640,964	4,648,674	464,867	232,433
Travel Accommodation Four Star	7,129,624	4,990,736	499,073	249,536
Environment Charitable Donor	4,043,015	2,830,110	283,011	141,505
$60,000 to $74,999	7,587,138	5,310,996	531,099	265,549
Auto Enthusiasts	7,610,633	5,327,443	532,744	266,372
Company Size: Large	6,155,323	4,308,726	430,872	215,436
Democrats	7,190,852	5,033,596	503,359	251,679
Occupation: Marketing	7,423,063	5,196,144	519,614	259,807
Travel Family Vacation	7,504,515	5,253,160	525,316	262,658
Industry: Transportation	4,396,029	3,077,220	307,722	153,861
Financial Professional	7,652,924	5,357,046	535,704	267,852

Audience	Impressions	Unique Users	Clickers
$75,000 - $99,999	6,826,502	4,778,551	477,855
Trendy Homemakers	5,168,372	3,617,860	361,786
Shopping Auto Parts and Repair	4,689,891	3,282,923	328,292
Used Auto Buyers	5,339,202	3,737,441	373,744
Retail Jewelry Purchases	4,259,651	2,981,755	298,175
Occupation Self Employed	4,064,883	2,845,418	284,541
Vacations Package Purchases	4,670,034	3,269,023	326,902
Travel Mavens	4,789,706	3,352,794	335,279
Shopping Home and Garden Appliances	4,420,227	3,094,158	309,415
Travel Accommodation Four Star	7,191,702	5,034,191	503,419
Environment Charitable Donor	5,103,792	3,572,654	357,265
$60,000 to $74,999	7,319,432	5,123,602	512,360
Auto Enthusiasts	7,242,103	5,069,472	506,947
Company Size: Large	7,435,691	5,204,983	520,498
Democrats	6,236,065	4,365,245	436,524
Occupation: Marketing	5,593,831	3,915,681	391,568
Travel Family Vacation	6,411,137	4,487,795	448,779
Industry: Transportation	5,532,573	3,872,801	387,280
Financial Professional	4,861,611	3,403,127	340,312

Audience	Impressions	Unique Users	Clickers
Trendy Homemakers	7,859,180	5,501,426	550,142
Shopping Auto Parts and Repair	7,516,774	5,261,741	526,174
Used Auto Buyers	7,852,523	5,496,766	549,676
Retail Jewelry Purchases	6,363,740	4,454,618	445,461
Occupation Self Employed	6,883,341	4,818,338	481,833
Vacations Package Purchases	6,265,311	4,385,717	438,571
Travel Mavens	6,939,175	4,857,422	485,742
Shopping Home and Garden Appliances	5,989,887	4,192,920	419,292
Travel Accommodation Four Star	7,192,764	5,034,934	503,493
Environment Charitable Donor	7,746,265	5,422,385	542,238
$60,000 to $74,999	6,298,687	4,409,080	440,908
Auto Enthusiasts	6,359,253	4,451,477	445,147
Company Size: Large	5,808,582	4,066,007	406,600
Democrats	6,487,043	4,540,930	454,093
Occupation: Marketing	4,722,744	3,305,920	330,592
Travel Family Vacation	6,338,773	4,437,141	443,714
Industry: Transportation	7,494,602	5,246,221	524,622
Financial Professional	5,602,746	3,921,922	392,192

Audience	Impressions	Unique Users	Clickers
Shopping Auto Parts and Repair	5,464,054	3,824,837	382,483
Used Auto Buyers	7,506,541	5,254,578	525,457
Retail Jewelry Purchases	5,462,027	3,823,418	382,341
Occupation Self Employed	4,918,809	3,443,166	344,316
Vacations Package Purchases	6,081,970	4,257,379	425,737
Travel Mavens	5,413,349	3,789,344	378,934
Shopping Home and Garden Appliances	7,395,606	5,176,924	517,692
Travel Accommodation Four Star	4,799,900	3,359,930	335,993
Environment Charitable Donor	7,603,602	5,322,521	532,252
$60,000 to $74,999	7,700,688	5,390,481	539,048
Auto Enthusiasts	5,751,887	4,026,320	402,632
Company Size: Large	5,713,728	3,999,609	399,960
Democrats	5,774,082	4,041,857	404,185
Occupation: Marketing	7,525,836	5,268,085	526,808
Travel Family Vacation	4,517,141	3,161,998	316,199
Industry: Transportation	6,566,124	4,596,286	459,628
Financial Professional	6,979,737	4,885,815	488,581

Audience	Impressions	Unique Users	Clickers
Trendy Homemakers	6,918,998	4,843,298	484,329
Shopping Auto Parts and Repair	7,873,402	5,511,381	551,138
Used Auto Buyers	6,307,333	4,415,133	441,513
Retail Jewelry Purchases	5,818,786	4,073,150	407,315
Occupation Self Employed	5,236,212	3,665,348	366,534
Vacations Package Purchases	4,667,803	3,267,462	326,746
Travel Mavens	7,826,867	5,478,806	547,880
Shopping Home and Garden Appliances	5,181,475	3,627,032	362,703
Travel Accommodation Four Star	6,738,388	4,716,871	471,687
Environment Charitable Donor	7,777,575	5,444,302	544,430
$60,000 to $74,999	6,058,378	4,240,864	424,086
Auto Enthusiasts	5,893,648	4,125,553	412,555
Company Size: Large	5,819,604	4,073,722	407,372
Democrats	5,741,175	4,018,822	401,882
Occupation: Marketing	5,134,847	3,594,392	359,439
Travel Family Vacation	4,719,236	3,303,465	330,346
Industry: Transportation	7,377,088	5,163,961	516,396
Financial Professional	7,926,357	5,548,449	554,844

21.5m

Reach

7

Frequency

We'll send you an instructional email to email@address.com containing your code snippets, and when we've gathered enough data for you to view. Contact your developer if you're confused about what to do next. You can change your company name and add or edit tags at any time.

Company Name

Enter DoubleClick Credentials

Help Title

Help Text sed posuere consectetur est at lobortis. Aenean eu leo quam. Pellentesque ornare sem lacinia quam venenatis vestibulum.

Enter your DoubleClick Credentials and select Save. These credentials will be used to perform an hourly sync with DoubleClick to gather campaign information for reporting.

Place Tags on Doubleclick Creative

Help Title

Help Text sed posuere consectetur est at lobortis. Aenean eu leo quam. Pellentesque ornare sem lacinia quam venenatis vestibulum.

Copy the Impressions tag and paste it into the Additional_Script_Tracking field on the Creative Template tab of DoubleClick. Copy the Clicks tag and create a custom landing page for it in the Associate Creative section of the Advertise tab of DoubleClick.

Impressions Tag

Clicks Pixel

http://pix.npario-inc.net/DMP/C000/a.ad? etp=clk &adv.id=%eadv! &camp.id=%ebuy! &site.name=%s &site.id=%esid! &page.id=%epid! &ad.id=%eaid! &creative.id=%ecid! &render.id=%erid! &r=%n

Enter Open AdStream Credentials

Help Title

Help Text sed posuere consectetur est at lobortis. Aenean eu leo quam. Pellentesque ornare sem lacinia quam venenatis vestibulum.

Enter your OAS Credentials and select Save. These credentials will be used to perform an hourly sync with Open AdStream to gather campaign information for reporting.

Place Tags on Open AdStream Creative

Copy the Impressions tag and pate it into the Additional_Script_Tracking field on the Creative Template tab of Open AdStream. Copy the Clicks tag and create a custom landing page for it in the Associate Creative section of the Advertise tab of Open AdStream.

Impressions Tag

Clicks Pixel

http://pix.npario-inc.net/DMP/C000/a.ad? etp=clk &adv.id=%eadv! &camp.id=%ebuy! &site.name=%s &site.id=%esid! &page.id=%epid! &ad.id=%eaid! &creative.id=%ecid! &render.id=%erid! &r=%n

Enter AppNexus Credentials

Enter your AppNexus Credentials and select Save. These credentials will be used to perform an hourly sync with AppNexus to gather campaign information for reporting.

This User Name and Password isn't working correctly with AppNexus.

Place Tags on AppNexus Creative

Copy the Impressions tag and pate it into the Additional_Script_Tracking field on the Creative Template tab of AppNexus. Copy the Clicks tag and create a custom landing page for it in the Associate Creative section of the Advertise tab of AppNexus.

Impressions Tag

Clicks Pixel

http://pix.npario-inc.net/DMP/C000/a.ad? etp=clk &adv.id=%eadv! &camp.id=%ebuy! &site.name=%s &site.id=%esid! &page.id=%epid! &ad.id=%eaid! &creative.id=%ecid! &render.id=%erid! &r=%n

Invite User

User	User Role	Company	Status	Actions
email@example.com	Administrator	Company Name	Active	Reset Password
email@example.com	Administrator	Company Name	Active	Reset Password
email@example.com	Administrator	Company Name	Active	Reset Password
email@example.com	Administrator	Company Name	Active	Reset Password
email@example.com	Administrator	Company Name	Active	Reset Password
email@example.com	Administrator	Company Name	Active	Reset Password
email@example.com	Administrator	Company Name	Active	Reset Password
email@example.com	Administrator	Company Name	Active	Reset Password
email@example.com	Administrator	Company Name	Active	Reset Password
email@example.com	Administrator	Company Name	Active	Reset Password

Client	Events	Status		Actions
ABC Telecom	000,000	Active		Invite User Deactivate Client
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
Ankh Digital	000,000	Active		Invite User Deactivate Client
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
Atlantic Northern	000,000	Active		Invite User Deactivate Client
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
Bluth Creative	000,000	Active		Invite User Deactivate Client
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
Corellian Engineering Corporation	000,000	Active		Invite User Deactivate Client
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
Data Systems	000,000	Active		Invite User Deactivate Client
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
Extensive Digital	000,000	Active		Invite User Deactivate Client
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
Flowers By Irene	000,000	Active		Invite User Deactivate Client
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
Gadgetron	000,000	Active		Invite User Deactivate Client
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
Galaxy Motor Corp.	000,000	Active		Invite User Deactivate Client
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
General Products	000,000	Active		Invite User Deactivate Client
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User
email@example.com		Owner	Share Report PDF Report Set User Role Reset Password Delete User

The Home page provides you with an at-a-glance view of audience information and campaign performance.

Audience displays audience information for a web page or event that you have specified.

To change the event you see audience information for, select the Events drop-down at the top right of the pane and choose a different one.
Select the arrows at each end of the segments bar to scroll through the segments that apply to the displayed audience. The segment percentages are not exclusive, as a given user may be included in multiple segments.
Select a bar on the Audiences by Age Group graph to see an exact percentage for that age range.

Campaigns displays campaign performance information. It defaults to the most recent campaign.

To see a different campaign, select the campaign link at the top right of the pane to go to the Campaigns page.
Select the arrows at each end of the segments bar to scroll through segments for consumers targeted by the displayed campaign.
To view an exact count of impressions, unique users, or clickers for a day, select a day marker along the Impressions graph.

Audience shows you audience details for a web page or event that you have specified.

To change the event you see audience details for, select the Audience drop-down at the top left of the page and choose a different one.
Select the arrows at each end of the segments bar to scroll through the segments that apply to the displayed audience. To see a list of all segments, select the More Segments link to the left below the segments bar.
To view an exact count of impressions, select one of the day markers along the Impressions graph.
Select a bar on the By Age Group graph to see an exact percentage for that age range.
To get an exact event count for a state, select that state on the Locations map.
To see a full list of events by location, select the Show All Locations link below the locations list.

The Campaigns page displays a list of current and past campaigns that fall within a specified date range.

To change the date range for campaigns to display, select the date range drop-down at the top right of the page and choose a new start and end date.
To change the sort order of the campaigns list, select the Sort By drop-down on the upper right side of the page and choose a different sort option.

Use Audience Settings to modify your company name or event names. The event names are associated with JavaScript tags on your website. These tags capture user information when site visitors view particular pages or take specified actions. For example, you might have tags that capture information when a user views your sale items page or signs up for your newsletter.

Use Campaign Settings to specify your DoubleClick credentials for system integration.

Home

Audience

Home Page

No Audience Data

Lifestyles

41%

College Graduate

Exelate

Demographics

40%

Middle Income Suburban Renters

Bizo

Purchase Behavior

34%

Credit Worthiness Very Good

Datalogix

Purchase Behavior

32%

Tech Business Professional

Datalogix

Purchase Behavior

29%

Trendy Homemakers

Datalogix

Purchase Behavior

27%

Financial Professionals

Datalogix

Purchase Behavior

23%

New Parents

Datalogix

Purchase Behavior

19%

Travel Business Travelers

Datalogix

Purchase Behavior

17%

Household Income $60,000 to $74,999

Datalogix

Lifestyles

15%

Tech Business Professional

Exelate

Lifestyles

15%

Household Income $40,000 to $49,999

Exelate

Lifestyles

12%

Cost of living Average To Low

Exelate

Purchase Behavior

10%

Occupation: Marketing

Datalogix

Lifestyles

9%

New Parents

Exelate

Lifestyles

8%

Occupation Self Employed

Exelate

Lifestyles

6%

Shopping Personal Tech Computers

Exelate

Demographics

6%

Company Size: Large

Bizo

Purchase Behavior

5%

Gadget Geeks

Datalogix

Purchase Behavior

4%

Auto Enthusiasts

Datalogix